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    June 17th, 2009adminJewelry

    Georg Jensen goes back to its roots with stunning new REGITZE collection

    REGITZE, the beautiful new icon collection from long-time Georg Jensen collaborator Regitze Overgaard, sees the world-renowned jewellery brand  reconnecting with its origins as a manufacturer of exquisitely crafted silver jewellery.

    regitze

    The soft, organic shapes of the pieces in the REGITZE collection were inspired by the designer’s visit to the Miro Museum in Barcelona. Regitze found herself drawn to one sculpture in particular and its pleasing fusion of shapes. These are expertly reinterpreted in many of the collection’s pieces. The collection comprises bracelets, necklaces, rings, earrings and pendants. All in sterling silver and fashioned in line with Georg Jensen’s uncompromising pursuit of flawless quality and unique design. Regitze says the collection is her most personally satisfying yet. She adds: “Never before have I created a jewellery collection that contains so much of myself. The goldsmiths at Georg Jensen have encapsulated the precise look I dreamed of when I drew the first sketches.”

    The designer concludes: “I think the collection’s raw, simple look is what really defines it. For me it goes without saying that jewellery should be able to move on the body so you feel a sense of freedom. Wearing jewellery should feel like a natural part of one’s clothing.”

    About Georg Jensen

    Georg Jensen was founded in Denmark in 1904 and now has over 100 shops in 12 countries. Georg Jensen began as a silversmith workshop that created exclusive hollow-ware and jewellery in silver. Today it carries a broad range of jewellery, watches, cutlery and hollow-ware products in gold, silver, platinum and diamonds. Its clean, elegant, Scandinavian style of design is appreciated by millions of people around the world and is often cited as one of Denmark’s most recognised brands.

    About Regitze Overgaard

    Regitze Overgaard began training as a goldsmith in 1970 and graduated from Kunsthåndværkerskolen in Copenhagen in 1976. She has collaborated with Georg Jensen Silversmiths since 1987 and has participated in exhibitions throughout the world.

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    3. New Georg Jensen CEO
    4. Georg Jensen Takes Danish Design to the Next Level
    5. Iconic watch collection in black version

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